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Southampton

 
 

 

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David Westwood

Southampton Marketing Pages

Low cost marketing that presents vast economies of scale. It can further be said that using the Internet provided a business advantage [Aldridge et al. 1997]. However, the Internet's business advantage is not as great anymore as most medium and large sized companies have a web site. In the mid and late 1990's, e-commerce companies were willing to spend vast amounts of money on advertising, apparently without concern for the returns on the investment. Companies who were keen to harness the potential of the Internet soon became disillusioned with over-hyped expectations. E-commerce companies are now reducing expenses and investment in online marketing and technology [Aldridge et al. 1997:162, Bonanos 2001, Mollison 2002, Joseph & Poon 2001].

  

 

 

 

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Southampton                

 WebNet provides low cost marketing pages for all the businesses and user groups in the Southampton area.

Southampton

 

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Southampton

The historic city of Southampton is fast becoming one of the most popular leisure and cultural destinations in the South of England. Its appeal lies in its diverse nightlife, exciting retail opportunities, varied leisure facilities, superb heritage attractions, lively events programme and of course the excitement and charm of a bustling waterfront location.

The Southampton City Art Gallery has a huge range of Exhibitions and displays ranging from ancient culture to the cutting-edge. The Southampton City Gallery is internationally renowned for its impressive art collection, spanning six centuries of European art history.

Southampton has many excellent venues for concerts by leading artists for several artistic disciplines including opera, ballet and large-scale musicals. Southampton also has over 20 cinema screens in the city, including the impressive regional film theatre on the city's waterfront.

Sports fans are spoilt for choice in Southampton. St Mary’s Stadium houses premiership football, If Cricket is your thing, the Rosebowl with its first class cricket is for you. There are also opportunities for swimming and diving at the Quays and athletics at the Outdoor Sports Centre. There are plenty of opportunities to stay fit in Southampton, and the City of Southampton was in fact voted the UK’s fittest City.

The booming night-time economy has some of the south coast's best restaurants, pubs, bars, and clubs. The Leisure World in Southampton has the largest dance venue in the south and adds a glitzy casino for good luck. This is all part of the Southampton experience.

Southampton City Unversity has a very strong education sector. With a student population of over 41 500 from the Unversity of Southampton and Southampton Solent Unversity, these contribute stronly to the area.

The University of Southampton is one of the top 10 research-led universities in the UK with a reputation which spans the globe in the areas of oceanography, cancer sciences, sound and vibration research, optoelectronics and textile conservation. It also provides a wide range of services for the business community including an excellent training program and consultancies for various areas of the business economy.

Southampton was hurt during WWII because the Germans realised the strategic importance as the major industrial area on the South Coast and also because of the city's links to the Supermarine Spitfire fighter aircraft. The Spitfire was invented and manufactured in Southampton and the factory in Woolston was bombed several times, which slowed manufacture of the aircraft at a vital time in the survival of the country.

Much of the City of Southampton was destroyed by the German Bombs, ironically, it was the locally-based Ordnance Survey's maps which made the Luftwaffe attacks so accurate, as they were used to bomb Southampton. One notable building to survive the bombings was Southampton's oldest, St. Michaels Church. The Church was thought to have been built in 1070, the building has been added to many times over the centuries but its central tower dates from Norman times. The spire was an important navigation aid for the German pilots and consequently they were ordered to avoid it.

Southampton has a very strong economy, and in the period between 1995 and 2003 there was massive growth of 52.4%. The most significant sectors in terms of number of businesses and number of employees are distribution, tourism, and business and finance related activities.

 

 


These industries are very powerful and need a lot of marketing to back them up. Internet Marketing is all about getting people to visit your site, and to visit your site, you need good search engine optimisation. We can optimise your site directly, but for the first step in Internet marketing, you can use WebNet. WebNet markets your site using a perfectly optimised page containing your information and a link to your main site, and an online business card which holds your contact details. Both these are indexed by major search engines and provide the first step to internet marketing.

 

 

 

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